How to create your first videobot.
Follow our step-by-step guide to create an effective videobot without overthinking it. No prior experience needed - just be real and connect with your audience.
Start with the Goal
Before hitting record, define what you want visitors to do. Whether it's learning about your services, understanding your products, or getting in touch - clarity drives success.
Common goals:
Record Your First Video (The Hook)
Create a short 10-20 second welcome video. Say hello, quickly explain what you're offering, and invite visitors to continue. Keep it natural and personal.
Keep it short (10-20 seconds):
Example:
"Hi! I'm Laura from [Your Company]. Want a quick overview of how we help? Tap one of the options below and I'll show you around."
Plan the Paths
Videobots work like choose-your-own-adventure. After the first video, people click a button to choose what they want to see next. You don't need to cover everything — just the key options.
Example paths:
Keep Videos Focused
If someone clicked 'Our services' they don't need your whole company story. They want to understand your services. Stick to that.
One video = one message
The golden rule of videobot creation
Pro tip: Talk like a human. It's not a pitch. Just explain things simply and clearly.
Add a Clear Next Step
Always end with a clear call-to-action. Guide visitors to your contact form with phrases that encourage engagement.
Example phrases:
"Want to learn more? Fill out the form below and I'll get back to you."
"Ready to get started? Leave your details and we'll reach out."
"Still have questions? Send us a message using the form below."
Don't Overthink It
You don't need fancy scripts or professional editing. Just be real. People remember faces, not bullet points. Start simple and improve over time.
Start with:
Remember: Once it's live, you can always improve it later.
Ready to start converting visitors into customers?
Use Sisu Video to deliver great customer experiences that seperate you from the competition.
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